I recently had the pleasure of working on a project as an animator for Disney and was hired me to create a sizzle reel to promote their home and fashion goods within the company.
My role was to create the motion design and animation for the sizzle reel. I started by brainstorming ideas and gathering inspiration to create a visual direction that would be on-brand for Disney’s products.
Once I had a solid concept in mind, I began creating the motion graphics for the sizzle reel. I used a combination of hand-drawn and digital techniques to bring the products to life and showcase their unique features and benefits.
One of the challenges of this project was to ensure that the animation and design captured the essence of Disney’s brand and ethos. I paid close attention to details like color, typography, and the overall look and feel to create a cohesive and engaging experience. It was exciting to see how the animation and design came together to showcase Disney’s home and fashion goods in a visually appealing way